Tag Archive for 'Exponential Mindset'

AntiMimeticIsoMorphism: A Crowd Example

I hope you’re enjoying these antimimeticisormorphism examples – I can tell you I AM! This one proves there is hope for the human race – caught totally off guard, this crowd was given the gift of ‘joy’ for a few minutes that I am sure made their day, week and in some cases their MONTH. Of course it took a coordinated effort, but otherwise it was ‘FREE’. Now that’s Exponential!

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Then and Now

Below is a quick chart that a lot of people can relate to. I call it the Then and Now Chart. It’s not meant to be a value judgment, just a realisation some people have about some of the disappointments they have.

Someone very wise drew this for me in my early twenties (and I can’t for the life of me remember who it was…). I’ve quite a few really good mentors and I didn’t note who said what – I just committed WHAT they ALL said to memory…

Dr Marc Dussault  - Then And Now

Dr Marc Dussault - Then And Now

But here’s the thing…

Continue reading ‘Then and Now’

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Antimimeticisomorphism: A White House Example

I trust you’re enjoying this series of antimimeticisomorphic examples as much as I am. It amazes me how many different ideas people can come up with to challenge the status quo. Today’s picture is another example of thinking outside the square by manipulating a photo to make a ‘joke’.

Antimimeticisomorphism is all about having a different perspective, prism or viewpoint on things to stimulate people’s interest and move them to action. We are bombarded with messages on a daily basis which means for YOUR message to get through the clutter, you have to come up with something original and different.

Antimimeticisomorphism is when you ‘borrow’ an idea from one industry and apply it in another. It is truly exponential, but most importantly, it’s FUN!

President Obama's Wish

President Obama's Dream House - The Black House!

Today’s post was submitted by www.HomeDeclutterAndFun.com aren’t these folks antimimeticisomoprhic? Check out their website to learn exponential tips to declutter your home in fun ways.

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Antimimeticisomorphism: A Toilet Example

This series of posts is about thinking antimimeticisomorphically. Even I think this one’s ‘out there’ in boldness. It’s a YouTube video of a house shaped like a toilet, with a marketing twist that I must admit is interesting to say the least. In my Business Mastery Blog, I address branding as a key component to Exponential Marketing, but this post is here on my Personal Mastery Blog because this series is about shifting your thinking to an Exponential Mindset.

The videos, case studies and other examples give you a different twist on things that will enhance your creativity and innovative spirit – enjoy!

And don’t forget to put the seat down when you check out!

This submission is from www.HomeDeclutterAndFun.com. Go check it out for simple and easy decluterring tips.

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Nothing Is Impossible

Nothing is impossible unless you think it is. Watch this YouTube video to see what I mean. As you know, I teach the Exponential Mindset and for some people it’s a nebulous and vague concept. This 43-second video makes it real showing you that nothing is impossible unless you think it is.

The question of the day is:
How many bricks could you carry – in what you do?

Are you as exponential as this guy is? If not, why not? It costs him NOTHING to be TWICE as productive as the next guy – if he’s getting paid by the brick, he makes TWICE as much!

Ka-Ching!

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Exponential Mindset Venn Diagram

I recently read a book called Venn That Tune – It’s referenced in my Linked In Profile. It’s a unique lateral thinking concept that as a ‘hyper visual’ really hits home for me excuse the kinesthetic pun! That being said, (there I go again with an auditory reference…!) today’s post is an example of how you can describe complex ideas in very simple logic diagrams called Venn Diagrams. It’s very antimimeticisomorphic!

A picture is worth a thousand words as they say!

The Exponential Mindset Venn Diagram

The Exponential Mindset Venn Diagram

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Outcome versus Reward

This is a really tough distinction to explain.

The statistics are shocking. Only 7% of the population knows the OUTCOME they are trying to achieve, leaving a whopping 93% partially or totally clueless.

Add to that the confusion between the OUTCOME and the REWARD.

Recently, I had a conversation with an Internet Marketing enthusiast who when I asked what his OUTCOME was, responded “I want to drive a BMW and fly Business Class”.

That’s the REWARD of the OUTCOME, NOT the OUTCOME he needs to aim for.

The OUTCOME is what you want to achieve, the REWARD is what you end up with ONCE you have achieved it.

That’s a big part of the problem people have – they are focused on the wrong target.

There is no question that focusing on the BMW is motivational, but the REWARD would be a 7 or 8 series instead of a 3 series IF focus actually shifted to the OUTCOME that leads to the REWARD.

For my squash competition, the OUTCOME is for me to play my best and the REWARD is to win games.

In business, I have the OUTCOME to create MORE THAN $20 MILLION in value for my clients and the REWARD will be the profits I take home AFTER my clients have been served and paid me.

Can you see how I wake up in the morning with a completely different mindset?

If your focus is on the REWARD – you’re trying to make as much money as you can and your brain gets confused rather than clear.

You could be confusing your suspects and prospects by offering “Personal training products for 400 pound elite athletes who need to lose weight.”

If you had clarity of OUTCOME, you’d have focus and you’d go full-on with an approach that could be directed toward

  • Elite athletes who are looking for that ONE strategy, tip or technique that can improve their performance by 3, 4 or 5% because they know it would be enough to win more points, games, matches or competitions.

OR

  • The general public who is overweight, but NOT obese, needing and WANTING to lose 20 to 30 pounds within the next 2-3 months without medical supervision and without resorting to short-term ‘crash diets’ but rather creating long-term health habits that become permanent.

I am sure you’ll agree that either one of these strategies can work to give you the REWARD – the issue is that the OUTCOMES are completely different even though the REWARD is essentially the same!

Yeah I know it’s a “conundrum and dilemma wrapped up in a paradox.”

Onward and upward!
Dr Marc Dussault

Australia’s #1 Exponential Growth Strategist

P.S.

This is not semantics – this stuff is THAT important.

It might take a while, but when you do ‘get it’, it will Unleash The Exponential Potential™ that is within you, waiting to be set free.

If you don’t know your OUTCOME, how can you possibly expect your suspects and prospects to select you and do business with you?!?!

If you are focused on your REWARD – the client has no place in your mind – NONE.

That is one of the reasons you’re not succeeding as much or as quickly as you would like.

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